With over 1.9 billion websites out there, how is your website standing out? Part of the answer is Content Marketing.
The power of content lies in its ability to educate, entertain, and inspire. It’s not just about selling; it’s about connecting. It’s not a one-time show; it’s an ongoing dialogue. By consistently delivering high-quality, informative, and helpful content, you position yourself as an authority in your field. You build trust. And all that can translate into sales.
In the dynamic world of digital marketing, content marketing gets you front and center.
Content marketing allows businesses to engage with their target audience in a meaningful way. By providing valuable, relevant, and interesting content, you capture the attention and interest of your audience.
When you’re a source of helpful content, you attract potential customers and encourage them to provide contact information (there’s your lead!) or engage further with the business.
53% of shoppers say they research before a purchase to ensure they’re making the best choice. With quality content that highlights all the features of your products, you can drive customer loyalty and advocacy to bring in more sales.
Google loves new, relevant content. Regularly updating your website with quality content can improve your search engine rankings, making it easier for potential customers to find you online.
Customers today seek more than just products; they want to learn more. Content marketing positions your business as an expert in the industry, fostering trust and credibility.
Your brand isn't just a name; it's a personality. Content marketing shapes that personality, crafting a distinctive voice that resonates with your audience and leaves a memorable impression.
Content Marketing Campaigns that Accelerate Growth. Let’s Chat About your Content Marketing Goals!
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We'll learn about your goals, brand, industry, and target markets. We'll also research your competition, both from a business standpoint and within the SEO landscape.
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Our strategy encompasses in-depth keyword research and an editorial calendar tailored to your brand's voice and vision. We identify the topics that matter most and craft engaging content that attracts visitors. Each blog is optimized for search engines to improve your rankings and drive organic traffic.
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We assemble a dedicated team of writers for your project. You'll have the opportunity to provide feedback, allowing us to refine the content until it perfectly meets your expectations. Once approved, we publish the content and closely monitor rankings.
The world is a blank canvas and our writers are artists. What are we good at? Pretty much everything! And we’re being modest.
Here’s where our content marketing expertise lies:
Say no to generic content that fades into the digital background. We specialize in creating conversations, not just posts. From witty ideas to insightful blog posts, our content speaks directly to your audience, sparking connections that last.
Writing compelling content is half the battle; being noticed is the other. We're not just content creators; we're SEO nerds too. Our content is a strategic blend of super helpful insights, creativity, and relevant keywords, ensuring that your business not only gets noticed but ranks high.
We specialize in crafting unique, tailored, and strategically aimed content for your target audience. Our words are meticulously curated to resonate with your brand's vision and identity to turn your specific demographic into promising leads and sales.
Ditch the cookie-cutter approach! With Nerder, you get 100% original, custom-crafted content tailored exclusively for your brand. No plagiarism, no templates, and no AI tool.
To get to that top spot, we make sure your content is i) super helpful ii) engaging, and iii) relevant. We call this the triple effect. Say goodbye to the dusty corners of the web – let's make your brand the shining star it deserves to be!
We specialize in crafting compelling topics that align with your brand and resonate with your audience. From brainstorming sessions to refined pitches, we turn ideas into captivating narratives.
Meticulously chosen for their expertise, our team consists of content lead strategists, editors, and writers who bring a wealth of knowledge to every project. Whether it's industry-specific insights or SEO mastery, our team of digital marketing experts is here to deliver cutting-edge content results.
Need content at the speed of light? Not a problem! Our content writing services redefine ‘swift delivery’ without compromising quality.
We have the talent and experience to take your business to new heights. Rest assured, you’re working with a well-seasoned team that has helped hundreds of companies with their content needs over the years.
A long-term strategic marketing approach, content marketing is about delivering high-quality, super helpful, and relevant content (blogs, articles, social media posts, videos, etc.) that educates and builds lasting connections with your target audience with the ultimate purpose of selling to them. But not your typical hard sell. You want your target audience to come to you because you’ve established authority within your niche.
76% of marketers think so! According to a CMI report, 76% of marketers said that content marketing generates leads; 63% say it helps to nurture the audience/customers/leads; 50% say it helps build loyalty with existing clients/customers.
We have a diverse team of digital marketing specialists—SEO and Content Leads, Editors, and Writers who work with our clients. Our services include:
Choosing the right topic that gives your business online exposure is both an art and a science. Our SEO Lead evaluates several metrics like search volume, competitor analysis, cost-per-click, and user intent. Once we have a complete picture, our Content Leads move on to crafting topics that build credibility and brand loyalty.
Content writers are essentially your brand’s voice. They create content that’s helpful and insightful, all the while focused on getting your target audience to click that proverbial ‘buy now’ button. When done right, it converts potential buyers/visitors into paying customers.
Well, it really depends on the industry and topic. A lot of studies say the ideal word count for a blog is between 1,500–2,500 words, with a sweet spot at 1,900 words. But remember, Google is all about “helpful content”. That basically means, that regardless of the blog size, it needs to do justice to the topic by providing truly insightful information that helps users solve a problem.
You’ll have a dedicated team of writer(s) and editor(s) who will make sure the content i) aligns with your brand ii) adds value to your overall marketing goals iii) delivers results!
Some KPIs we track include:
Absolutely! Our team consists of marketing professionals with a degree in digital marketing and branding. We understand the importance of staying on brand and ensure that throughout the content marketing phase, we maintain a consistent voice, and stay true to your brand values, personality, and goals.
We do not. There’s no denying AI is a powerful tool, and can be used in other ways to boost creativity. But just like every other machine, it has its limitations. It lacks the depth and nuances that experienced human writers do.
Get ready to embark on this content adventure with us!
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